PolluterWatch: Greenpeace Investigates Heartland Institute Leaked Documents -- click to see investigation and ongoing updates.
Some journalists have issues with reality.
Here at PolluterWatch, it's obvious when agents of the climate denial machine succeed in taking advantage of widespread scientific ignorance in our country and place stories in the news that misinform the public on global warming. While many have come to expect unscientific coverage of global warming on agenda-driven partisan fronts like Fox News, poor reporting pervades plenty of more respected sources of news.
In contrast, it's refreshing when you see a person really get it. Thanks to the Heartland Institute's recently leaked documents laying out their 2012 efforts to create doubt over climate science, [Missouri's] Columbia Daily Tribune columnist Ken Midkiff has publicly reversed his skepticism over global warming now that he has examined Heartland's dubious public relations. Reacting to a Greenpeace letter questioning Heartland payments to the University of Missouri's Anthony Lupo for climate denial work, Mr. Midkiff explains his change of heart:
Some recent revelations about the Heartland Institute have led me to correct my earlier statement about global warming. It now seems that the jury is in and has rendered a verdict: The Earth is becoming warmer, caused by the amount of gases that humans are sending into the upper atmosphere.
While we wish this had been clearer to Mr. Midkiff years ago (NASA's James Hanson told Congress this was a pressing global issue with a formidable human impact way back in 1988), his revelation and willingness to publicly explain it is a small win for both science and journalism. Even earlier this year Mr. Midkiff had been questioning aspects of climate research that the scientific community can easily dismiss with their tedious work.
Well-organized and -financed public relations shops like the Heartland Institute and many others (check out ExxonSecrets and DeSmogBlog) play a critical role in the effort to fabricate public doubt, politicizing the science of climate change by demanding journalists cover their "side" of the story, even though it carries no scientific relevance. Worse yet, they are expert projectionists, taking their very tactics of lying, misrepresenting, cherry-picking, bullying and politicizing and blaming their opponents for those very things.
It's like arguing with a child: "I know you are, but what am I?!"
And horrifyingly, it works and has worked for decades now, which is why the booming public relations industry in this country dwarfs the presence of true journalists whose job it is, ideally, to dig up an accurate story and present it to the public for final judgement. The Heartland Institute is a hired PR gun in this case, taking money from a few rich ideolgues and vested interests and packaging doubt over global warming to sell to the media and American people.
Luckily, we can see that the lastest exposure of Heartland's climate denial campaigns through their leaked internal documents is shining a light on this shadowy effort to deceive us all. May that trend continue as Greenpeace continues to investigate the Heartland Institute.